Startups2 mins read

Chapter Home Raises Rs 63 Cr From Bessemer, Stride Ventures and Others

Chapter Home has raised Rs 63 crore in a mix of equity and debt, with plans to expand product development, technology, brand building, distribution and physical retail touchpoints.

Chapter Home
Image credits:Entrackr

The Funding Snapshot

Chapter Home funding news
Image credits:Entrackr

Chapter Home, a home and kitchen consumer brand company, has raised Rs 63 crore through a mix of equity and debt. The round included Bessemer Venture Partners, Stride Ventures, influencer Tanmay Bhat and a group of family offices. The funding values the company at close to Rs 1,000 crore.

Where the Capital Is Going

The fresh capital will be used to strengthen product development, enter new categories, invest in technology and brand building, and expand distribution. Chapter Home is also working on setting up its first physical retail touchpoints. For readers tracking consumer brands, the key takeaway is that the company is positioning itself across both digital and offline channels.

What Chapter Home Is Building

Founded in 2025 by Nitin Chugh, Akarsh Bharadwaj, Shrey Mittal, Dhiraj Jain and Dheeraj Goyal, Chapter Home is building consumer brands across bed and table linen, cookware, home décor and small kitchen appliances. The founders were part of the founding and leadership team at PharmEasy before starting Chapter Home. Its first category is home furnishings through HOKIPO, an online home furnishing brand.

Platform, AI and Distribution Strategy

Chapter Home uses a shared platform for sourcing, supply chain, content, technology and distribution across its brands. It also uses AI for product cataloguing, content creation, demand forecasting, product assortment, customer targeting and retention. The company plans to sell through online marketplaces, quick commerce platforms, its direct-to-consumer channel and offline retail stores.

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