Salesforce’s Reported $375M Rune Deal Sharpens Its Defense Tech Push

Salesforce has agreed to acquire Rune Technologies, a startup that builds AI software to help the U.S. military predict supply needs and manage logistics from the field, according to TechCrunch citing Resilience Media. The reported price is $375 million in cash and stock. The key takeaway: Salesforce is adding frontline logistics capabilities to a defense platform that already serves national security and defense agencies.

The acquisition is tied to Salesforce’s Missionforce business unit, which focuses on national security and defense customers. Salesforce said Missionforce has grown 80% year over year since launching last year, helped in part by a 10-year, $5.6 billion contract with the U.S. Army. By integrating Rune’s frontline logistics data, Missionforce would move beyond back-office administrative planning and further into battlefield operations support.

Rune was founded in 2024 and has raised a total of $30 million from investors including Andreessen Horowitz, Point72 Ventures, and IQT, a CIA-backed nonprofit venture firm formerly known as In-Q-Tel. The startup was last valued at $127 million when it raised a Series A led by Human Capital last year, according to PitchBook. Those figures make the reported $375 million acquisition price a notable step up from its last known valuation.

Rune is part of a broader acquisition push by Salesforce this year. The company also agreed to buy AI agent platform Fin, formerly Intercom, for $3.6 billion; bought Qualified for $1.2 billion; and signed an agreement to buy Listen Labs after the startup walked away from a $125 million Series C term sheet at a $1.5 billion valuation. Salesforce did not respond to TechCrunch’s request for comment.