Apple TV Raises Subscription Prices Again: What Changes for Monthly, Annual and Apple One Plans

Apple TV subscriptions will now cost $14.99 per month, up from the previous $12.99 per month. The annual subscription price is also increasing, moving from $99 to $119. For subscribers, the immediate takeaway is simple: both monthly and yearly access are getting more expensive.

The Apple One bundle, which includes services such as iCloud+, TV, Music and Arcade, will now cost $21.95 per month, up from $19.95. That makes the increase broader than a standalone Apple TV change. Anyone using Apple’s bundle should check whether the included services still match their actual usage.

TechCrunch notes that Apple is not the only streaming company raising prices. Netflix raised prices in March, while Peacock announced a price increase earlier this month. The pattern points to continued pressure on consumers as subscription entertainment costs keep moving higher.

Review whether you are paying monthly, annually or through Apple One, because each option now has a different impact on your budget. If you subscribe mainly for one or two shows, consider timing your subscription around what you plan to watch. If you use multiple Apple services, compare the standalone costs against Apple One before making changes.